Chicago City Wire

Chicago Fire FC and Revolution Brewing have announced the renewal of their multiyear partnership. Revolution Brewing will continue as an official partner of the soccer club, with its new Premium Lager, Cold Time, designated as the Official Craft Beer of Chicago Fire FC.

The collaboration between Chicago Fire FC and Revolution Brewing began in 2022 when the club returned to Soldier Field for home matches. This partnership was established to celebrate their mutual enthusiasm for the city, soccer, and their fanbases. With this renewed agreement, both parties express eagerness to further develop their relationship.

Doug Veliky, Chief Marketing Officer at Revolution Brewing, stated: “Just as soccer clubs evolve their style of play, craft beer enthusiasts have been embracing more lagers in recent years.” He expressed confidence that Cold Time would be well-received by fans.

Goyo Perez, Senior Vice President of Corporate Partnerships at Chicago Fire FC, commented on the renewal: “Chicago Fire FC is delighted to welcome back Revolution Brewing as an official partner of the Fire and Cold Time as our Official Craft Beer.”

Cold Time is described as a clean Premium Lager with a 4.8% ABV. It is made with Great Lakes water, Midwest two-row barley, Mexican lager yeast, and German hops. The beer is available across Chicagoland retailers and can be sampled at Revolution Brewery's Taproom.

Under this agreement, Revolution Brewing will engage in various in-stadium activities during Chicago Fire FC home matches. This includes being the presenting partner for "Cold Time Halftime presented by Revolution Brewing," where they will feature branding and custom content during halftime.

To mark this renewed partnership, a Season Kick Off Party was held at Revolution's Taproom for season ticket members. Additionally, before Chicago Fire FC’s upcoming match against D.C. United on March 1st at Soldier Field, Revolution will host a tailgate event.

For more information about Chicago Fire FC or details on tickets for upcoming matches starting at $29 through Ticketmaster or by calling 888-MLS-FIRE.