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Chicago City Wire

Sunday, April 20, 2025

Chicago Hounds expand partnership with Lake Shore Beverage, naming NÜTRL official drink

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Ellie Presnol Chicago Hounds Head of Ticketing | LinkedIn

Ellie Presnol Chicago Hounds Head of Ticketing | LinkedIn

The Chicago Hounds and Lake Shore Beverage have expanded their partnership by naming NÜTRL as the Official Ready-to-Drink Beverage of the team. This announcement follows a previous collaboration where Cutwater Spirits was named the Official Vodka and Official Tequila of the Hounds. Fans can expect to find premium beverage offerings, including NÜTRL, at SeatGeek Stadium and during the Dawg Town tailgating experience.

James English, CEO and General Manager of the Hounds, commented on the expansion: “We’re thrilled to continue growing our relationship with Lake Shore Beverage. NÜTRL is a crisp and refreshing option that our fans are going to love. It’s the perfect fit for game days and tailgates at Dawg Town.”

NÜTRL will be featured prominently during home games and team events, offering special promotions, sampling activations, and fan experiences throughout the 2025 Major League Rugby season and beyond.